When HBO wanted to bring more traffic to their online store my team created a few content pages to help increase the SEO value of the site. Here the copy writers and I worked to create a page one of HBO's top shows, Game of Thrones.
The page was designed to give fans of the show more ideas about how to throw Game of Thrones inspired parties and game nights featuring products that were easily available through HBO's online store. Everything that fans might need was simply a click away. The page was a huge success and sparked a dramatic increase in HBO's online store.